Organised and supported by the Chinese government, the Digital China Summit serves as a platform for technology companies and scientific research institutions to communicate, interact and connect. The event’s exhibition area also offers the public a peek at the latest achievements in digital technology.
For four consecutive years, Tencent has entrusted Pico to provide comprehensive exhibition services at the Digital China Summit. For Tencent, the Summit represented a high-profile opportunity to amplify its presence and influence among China’s top technology brands.
As well as architecturally representing the brand, the exhibition area would serve as a showcase of more than 20 technological projects. As built, it also engaged visitors with interactive elements such as a flight simulator visual system, medical AI, and a captivating ‘Dunhuang Discovery’ VR experience area.